Hyundai Case Study – Real Time Sales Data – Unwired Enterprise Technology
Hyundai Department stores is one of the leading retailers in Korea that have introduced a new point of sale solution to deliver a better customer experience in all 13 of their stores. This Wi-Fi mobile point of sale system with PDAs makes one stop shopping possible. It combines the salesperson with the cashier giving the customer a shorter wait in line and gives them more time to shop. www.sybase.com [Video Transcript] Hyundai Case Study In Korea, the retail environment is very competitive. Hyundai Department Stores maintains its leadership position through its long tradition of offering the best service and by developing customer centered loyalty programs. Hyundai Department Stores is one of the leading retailers in Korea. In mid 2003, the stores introduced an innovative point-of-sales solution to deliver a better customer experience in all 13 of their stores. The WiFi mobile point-of-sale system with PDAs makes one-stop shopping possible. Choosing merchandise and paying are combined. It shortens the time customers spend at the counter and gives them more time to shop. The reaction from customers has been enthusiastic. Before, the transaction was divided between the sales person and the cashier. Now its a one-stop shopping process. Our customers are very pleased. More than 2300 handheld point-of-sales systems have been deployed. iAnywhere software from Sybase provides the middleware that allows the sales person to complete an entire credit card transaction, check …
